Turn anonymous traffic into leads.
97% of visitors leave your site without a trace. Identity resolution converts that anonymous traffic into owned, actionable contacts, with no forms and full compliance.
What your anonymous traffic is worth.
Around ninety-eight percent of visitors never fill out a form. Drag your numbers to see how many we could identify and turn into contactable leads.
SumWizeMost of your traffic leaves without a trace. Not anymore.
A lightweight pixel fires when someone visits your site and cross-references their digital fingerprint against a proprietary database of 600M+ verified consumer profiles and 60B behavioral signals.
No form. No friction. Just verified leads flowing straight into your CRM, ready for your marketing to activate.
Watch anonymous visitors become leads.
A real-time feed of identified visitors, resolved the moment they land, no form required.
35+ data points per visitor.
Contact Info
For an otherwise anonymous visitor we can resolve first and last name, a verified email, phone, and mailing address. That turns a nameless click into a real person you can actually follow up with.
Location Data
City, state, ZIP, neighborhood, and proximity to your nearest location. You learn not just who visited, but how close they are to walking through your door.
Behavioral Signals
Which pages they viewed, how long they stayed, what products they looked at, and how often they return. Behavior reveals intent long before a form ever does.
Demographics
Age range, gender, household income, and homeowner status, so you can tell whether a visitor fits your ideal customer before you spend a cent reaching them.
Intent Signals
A purchase-intent score, category interest, competitive browsing, and the search keywords that brought them in. This is how you separate a ready-to-buy visitor from a tire-kicker.
Technical Data
Device type, referral source, session timestamp, and whether they are a returning visitor. The context that tells you how and when to reach back out.
Social & Online
Linked social profiles, an online-presence score, and email engagement history, so your outreach is informed instead of cold.
Verification
Every identity is triple-verified with email validation, address checks, and a deliverability score, so you are activating real, reachable people, not junk records that hurt your sender reputation.
Own your audience. Own your growth.
True Data Ownership
The audience is yours, resolved without depending on third-party cookies or a social platform's login. When the cookie finally dies and the algorithms change, your list does not disappear with them.
Deep Customer Intelligence
You know a visitor's demographics, location, and behavior before you ever send a message, so the first touch is already relevant. No more introducing yourself to a stranger.
Grow Your List 10–20x Faster
Because you are capturing identified visitors instead of waiting for opt-ins, the list grows many times faster and at a fraction of the cost per lead of traditional forms.
Seamless CRM Integration
Resolved profiles flow straight into your existing CRM and automation workflows, ready to enroll in a sequence the moment they are identified. No manual export, no dead time.
Platform Independent
Because the data is yours, your reach is insulated from algorithm updates, ad-account suspensions, and sudden policy swings. You are not renting your audience from anyone.
100% Compliant
Every resolved contact is CCPA-compliant, triple-verified, and deliverability-checked. Growth and privacy are not a trade-off here; you get both.
The old way vs. the Lodestar way.
Without identity resolution
- 97% of visitors leave without a trace
- Under 3% convert from form fills
- Your audience is owned by social platforms
- Zero visibility into browsing behavior
- Rising ad costs cap your reach
With Lodestar
- Up to 60% of anonymous visitors identified
- Every visitor captured, form or no form
- A permanent first-party audience you own
- Real-time behavioral intelligence
- Reach customers through compliant direct channels
The process.
Install
A lightweight pixel goes live on your site in under 24 hours.
Identify
Visitors are matched against 600M+ verified profiles in real time.
Sync
Lead data flows to your CRM or email platform via webhook.
Activate
Your automated flows fire the moment a lead is captured.
100% legal. 100% compliant.
CCPA Compliant
The entire process is built to current privacy regulation, with the disclosures and request-honoring that requires. Compliance is designed in from the start, not patched on later.
Triple Verified
Email, address, and identity are each checked before a lead ever reaches you, so your sends go to real inboxes and your sender reputation stays clean.
Opt-Out Ready
Built-in suppression honors every opt-out automatically and permanently, across every future campaign. One click from a customer, handled correctly forever.
Cookieless
No third-party cookies are required, so the approach keeps working through the browser changes that are steadily killing cookie-based tracking. It is privacy-safe by design, not by exception.
Privacy-Safe Matching
Matching runs on hashed, anonymized signals rather than raw personal tracking, so you get the identity resolution without the privacy exposure.
Suppression Management
Opt-outs are honored automatically across every send and every channel, with the suppression list maintained for you. Nobody who asked to leave hears from you again by accident.
Data Ownership
Your data is never sold, shared, or used outside your own account. What we resolve for you stays yours, full stop.
Deliverability Assured
You receive verified, deliverable contacts, not scraped junk, so your outreach reaches real people and your metrics reflect real engagement.
Simple. Transparent. Pay per lead.
No minimums. No setup fees. No contracts. It scales automatically with your traffic.
Syncs with
Most of your traffic leaves without a trace. It does not have to.
The average website converts around two percent of visitors. The other ninety-eight percent browse and vanish, and you never learn who they were. Identity resolution changes that. Using compliant, opt-in data networks, we match a share of your anonymous traffic to real contact records, often a name and email, with no form filled out and nothing creepy, fully within privacy law.
That turns a dead visit into a lead you can actually follow up with by email, a retargeting audience, or a direct-mail piece. For a business already paying to drive traffic, it is found money, because you are recovering demand you generated but could not see. We handle the technology, the compliance, and the hand-off into your CRM or email platform so the leads just show up where you already work.
How does identity resolution work?
A pixel matches each visitor's digital fingerprint against 600M+ verified profiles and 60B behavioral signals in milliseconds.
How many visitors can you identify?
Typically 40–60% of your anonymous traffic, compared to under 3% from opt-in forms.
Is this legal and compliant?
Yes. Fully CCPA-compliant using cookieless, privacy-safe matching, with suppression and opt-out built in.
How quickly do leads arrive?
Within 24–48 hours of install. Expect 50–500+ leads a month for sites with 1,000+ monthly visitors.
Where do the leads go?
Straight into your CRM or email platform via webhook, where your automated flows take over.
How does $0.25-per-lead pricing work?
You pay only for verified leads. No minimums, setup fees, or contracts. Typically $50–125 a month.
Does it work with my website?
Yes. The pixel is platform-agnostic and works with any site. We handle installation.
Will this annoy my visitors?
No. There is no pop-up, no extra form, and no change to their experience on your site. The follow-up is normal marketing, an email or an ad, to people who opted into being contactable. Done right, it is indistinguishable from good lifecycle marketing.